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Nuno has spent the past decade living and working for some notable sports and entertainment companies – MP and Silva in Singapore and Endemol Asia in Hong Kong respectively. Prior to joining Hasbro Studios he was the Head of Sales and Acquisitions for Electric Sky in Asia, he set up and ran the Asian distribution business of the UK company from Hong Kong. He also brings knowledge of children’s licensing from time spent at Chorion Asia Pacific where he was based in Sydney working closely with nostalgic children’s brands such as Mr. Men, Noddy, Olivia and Paddington Bear. Nuno’s distribution experience and his broadcaster relationships further strengthen Hasbro Studios capacity to exploit its iconic brands and programmes in the region. He manages key territories such as Australia, New Zealand, Hong Kong, Singapore, China, Taiwan, Japan, South Korea, Philippines, Thailand, Indonesia and the emerging markets of Vietnam, Cambodia, Laos and Myanmar. The appointment of Nuno as the Director of Sales in Asia Pacific brings us in line with our global goal to make Hasbro Studios a more region-centric company providing local support and expertise to assist our clients and broadcasters.